Directory Profiles

Michelle Zeller, MBA
Lecturer
Marketing & Management, Department of
Synovus Center for Commerce & Technology 326
Marketing, Social Media
Education and Certifications
CLARKSON UNIVERSITY • Potsdam, NY 13676
• Bachelor of Science, Technical Communications | Marketing | Management
UNIVERSITY OF PHOENIX • Phoenix, AZ 85072
• Masters of Business Administration/ eBusiness
Biography
As a semi-retired Chief Marketing Officer with over two decades of executive leadership,
I now bring industry-driven insights into the classroom as an Executive Lecturer at
Columbus State University. I teach and mentor the next generation of business leaders
across multiple disciplines, including Business, Marketing, Entrepreneurship, and
AI Essentials.
In this role, I design and deliver engaging, real-world curricula that bridge academic
theory with modern business practices. My focus is helping students develop practical
skills in strategic marketing, entrepreneurial thinking, digital innovation, and ethical
decision-making, while also introducing them to the transformative impact of AI on
business.
Leveraging my C-suite experience, I emphasize experiential learning, applied projects,
and industry collaboration to ensure students are prepared to thrive in a competitive,
tech-driven economy. I also mentor select students, and support university initiatives
in business innovation and community engagement.
Academic Areas
Former CMO turned CSU educator blending real-world marketing experience with academic insight, teaching undergraduates Principles of Marketing, Intro to Business, Entrepreneurship, Social Media, and Digital Marketing through practical, AI-enhanced lessons that prepare students for today’s dynamic business landscape.