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BUSA 4115: New Venture Creation

BUSA 4115. New Venture Creation (3-0-3) Prerequisites: MGMT 3115, MKTG 3115, and FINC 3105. The contributions that new ventures and small businesses make to the economy and society as a whole, the characteristics of successful entrepreneurs, the process of starting up new businesses, and the primary determinants of new venture performance. The primary course activity involves the preparation of a Business Plan for a "prospective" new venture.